Project Management

A successful project requires the management of stakeholders, discipline in the implementation and the analysis of the profit and loss account (P&L).

We help set up and accelerate projects (and programs) that focus on the effectiveness of marketing and sales. We ensure that action plans really get moving and make progress. This creates a definitely faster impact on your profit and loss account.

P & L connection combined with Project ‘Drumbeat’

We always start the same way: by creating a clear link between the project and its impact on the P & L. We ensure that the project clearly provides added value compared to all current marketing and sales initiatives – and in line with the interests of key stakeholders.

At the same time we provide a solid ‘Implementation Drumbeat’, where we put things in order:

  • A pragmatic governance structure
  • A crystal clear division of roles and responsibilities
  • Real discipline to deliver within schedule
  • Real discipline to deliver quality
  • Strict monitoring of the realized value

We use strong canvas tools such as the P&L Canvas and Project Canvas.

Alexander LoudonWant to know more?

Just contact Alexander Loudon: call +31 (0)20-3585746 or mail moc.setaicossanoduolnull@rednaxela

Yes, I have a question

Tool: Project Canvas

Many projects fail miserably because they are not specific enough and are not supported by the team. This canvas forces you to come to the core on a single A4 sheet. Our customers swear by it.

Download Project Canvas here

Examples of recent customer requests:

And link this to our P&L. The program was developed by a strategy consulting firm, but in practice there is an overlap with other programs and it misses the connection with our P & L.
. It is a project of the IT department, but we must ensure that the commercial requirements from the head office and local offices are supported. Therefore a project team must be set up at the headquarters and at the branches themselves.
We have devised a number of actions to standardize and optimize the EMEA lead generation in all our offices. This should be worked out in a clear planning and project organization, so everyone knows what is expected of him/her and what the next steps are in the short term.